. Su primera versi\u00f3n naci\u00f3 en 2016 en Dinamarca, y ahora ya est\u00e1 presente en 13 pa\u00edses europeos y cuenta con m\u00e1s de 10 millones de usuarios. Hasta ahora han conseguido salvar 19 millones de packs de comida y han evitado la emisi\u00f3n de 40.000 toneladas de CO2.<\/span><\/p>\n[\/et_pb_text][et_pb_testimonial _builder_version=\u00bb3.26.3″ author=\u00bbCarlos Garc\u00eda\u00bb job_title=\u00bbResponsable Comunicaci\u00f3n\u00bb company_name=\u00bbToo Good To Go\u00bb quote_icon_background_color=\u00bb#f5f5f5″ box_shadow_horizontal_image_tablet=\u00bb0px\u00bb box_shadow_vertical_image_tablet=\u00bb0px\u00bb box_shadow_blur_image_tablet=\u00bb40px\u00bb box_shadow_spread_image_tablet=\u00bb0px\u00bb text_shadow_horizontal_length=\u00bbtext_shadow_style,%91object Object%93″ text_shadow_horizontal_length_tablet=\u00bb0px\u00bb text_shadow_vertical_length=\u00bbtext_shadow_style,%91object Object%93″ text_shadow_vertical_length_tablet=\u00bb0px\u00bb text_shadow_blur_strength=\u00bbtext_shadow_style,%91object Object%93″ text_shadow_blur_strength_tablet=\u00bb1px\u00bb body_link_text_shadow_horizontal_length=\u00bbbody_link_text_shadow_style,%91object Object%93″ body_link_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb body_link_text_shadow_vertical_length=\u00bbbody_link_text_shadow_style,%91object Object%93″ body_link_text_shadow_vertical_length_tablet=\u00bb0px\u00bb body_link_text_shadow_blur_strength=\u00bbbody_link_text_shadow_style,%91object Object%93″ body_link_text_shadow_blur_strength_tablet=\u00bb1px\u00bb body_ul_text_shadow_horizontal_length=\u00bbbody_ul_text_shadow_style,%91object Object%93″ body_ul_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb body_ul_text_shadow_vertical_length=\u00bbbody_ul_text_shadow_style,%91object Object%93″ body_ul_text_shadow_vertical_length_tablet=\u00bb0px\u00bb body_ul_text_shadow_blur_strength=\u00bbbody_ul_text_shadow_style,%91object Object%93″ body_ul_text_shadow_blur_strength_tablet=\u00bb1px\u00bb body_ol_text_shadow_horizontal_length=\u00bbbody_ol_text_shadow_style,%91object Object%93″ body_ol_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb body_ol_text_shadow_vertical_length=\u00bbbody_ol_text_shadow_style,%91object Object%93″ body_ol_text_shadow_vertical_length_tablet=\u00bb0px\u00bb body_ol_text_shadow_blur_strength=\u00bbbody_ol_text_shadow_style,%91object Object%93″ body_ol_text_shadow_blur_strength_tablet=\u00bb1px\u00bb body_quote_text_shadow_horizontal_length=\u00bbbody_quote_text_shadow_style,%91object Object%93″ body_quote_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb body_quote_text_shadow_vertical_length=\u00bbbody_quote_text_shadow_style,%91object Object%93″ body_quote_text_shadow_vertical_length_tablet=\u00bb0px\u00bb body_quote_text_shadow_blur_strength=\u00bbbody_quote_text_shadow_style,%91object Object%93″ body_quote_text_shadow_blur_strength_tablet=\u00bb1px\u00bb author_text_shadow_horizontal_length=\u00bbauthor_text_shadow_style,%91object Object%93″ author_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb author_text_shadow_vertical_length=\u00bbauthor_text_shadow_style,%91object Object%93″ author_text_shadow_vertical_length_tablet=\u00bb0px\u00bb author_text_shadow_blur_strength=\u00bbauthor_text_shadow_style,%91object Object%93″ author_text_shadow_blur_strength_tablet=\u00bb1px\u00bb position_text_shadow_horizontal_length=\u00bbposition_text_shadow_style,%91object Object%93″ position_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb position_text_shadow_vertical_length=\u00bbposition_text_shadow_style,%91object Object%93″ position_text_shadow_vertical_length_tablet=\u00bb0px\u00bb position_text_shadow_blur_strength=\u00bbposition_text_shadow_style,%91object Object%93″ position_text_shadow_blur_strength_tablet=\u00bb1px\u00bb company_text_shadow_horizontal_length=\u00bbcompany_text_shadow_style,%91object Object%93″ company_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb company_text_shadow_vertical_length=\u00bbcompany_text_shadow_style,%91object Object%93″ company_text_shadow_vertical_length_tablet=\u00bb0px\u00bb company_text_shadow_blur_strength=\u00bbcompany_text_shadow_style,%91object Object%93″ company_text_shadow_blur_strength_tablet=\u00bb1px\u00bb box_shadow_horizontal_tablet=\u00bb0px\u00bb box_shadow_vertical_tablet=\u00bb0px\u00bb box_shadow_blur_tablet=\u00bb40px\u00bb box_shadow_spread_tablet=\u00bb0px\u00bb z_index_tablet=\u00bb500″]<\/p>\n
\u201cCada vez que salvamos una comida en Too Good to Go, estamos ahorrando el equivalente al CO2 que emite un coche tras recorrer 7,9 km\u201d<\/h2>\n
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\u201c<\/span>Cada vez que salvamos una comida en Too Good to Go, estamos ahorrando el equivalente al CO2 que emite un coche tras recorrer 7,9 km<\/b>\u201d. Carlos Garc\u00eda, responsable de comunicaci\u00f3n de la app en Espa\u00f1a, asegura que antes ya hab\u00eda aplicaciones y colectivos luchando contra el desperdicio a un nivel m\u00e1s local. Pero han sido ellos, los que \u201chan conseguido crear un movimiento que ya est\u00e1 presente en pr\u00e1cticamente todo el pa\u00eds\u201d.<\/span><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=\u00bb1_2″ custom_padding__hover=\u00bb|||\u00bb custom_padding=\u00bb|||\u00bb][et_pb_image _builder_version=\u00bb3.26.3″ src=\u00bbhttps:\/\/plataformazeo.com\/wp-content\/uploads\/2019\/08\/pack-salvado.jpg\u00bb box_shadow_horizontal_tablet=\u00bb0px\u00bb box_shadow_vertical_tablet=\u00bb0px\u00bb box_shadow_blur_tablet=\u00bb40px\u00bb box_shadow_spread_tablet=\u00bb0px\u00bb z_index_tablet=\u00bb500″ \/][\/et_pb_column][et_pb_column type=\u00bb1_2″ custom_padding__hover=\u00bb|||\u00bb custom_padding=\u00bb|||\u00bb][et_pb_image _builder_version=\u00bb3.26.3″ src=\u00bbhttps:\/\/plataformazeo.com\/wp-content\/uploads\/2019\/08\/Sushi-to-good-to-go-1.jpg\u00bb box_shadow_horizontal_tablet=\u00bb0px\u00bb box_shadow_vertical_tablet=\u00bb0px\u00bb 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\u00a0Too Good To Go, se ha convertido en la app que ha viralizado la lucha contra el desperdicio \u201cdando a conocer a toda Espa\u00f1a, una nueva forma de ayudar al medio ambiente que adem\u00e1s, les puede beneficiar econ\u00f3micamente\u201d.<\/span><\/p>\n[\/et_pb_text][et_pb_text _builder_version=\u00bb3.26.3″ text_text_shadow_horizontal_length=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb text_text_shadow_vertical_length=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_vertical_length_tablet=\u00bb0px\u00bb text_text_shadow_blur_strength=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_blur_strength_tablet=\u00bb1px\u00bb link_text_shadow_horizontal_length=\u00bblink_text_shadow_style,%91object Object%93″ link_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb link_text_shadow_vertical_length=\u00bblink_text_shadow_style,%91object Object%93″ 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Too Good To Go fomenta el comercio local gracias a su sistema de recogida<\/i><\/b><\/h2>\n
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La APP Too Good To Go supone tambi\u00e9n, una gran ayuda a la hora de fomentar el comercio de proximidad. \u201cHemos apostado porque sea el mismo usuario el que vaya a recoger el pack de comida\u201d. De esta manera se reducen las emisiones derivadas del servicio de reparto que tienen otras aplicaciones de alimentaci\u00f3n. \u201cSiempre va a haber alg\u00fan pack que salvar cerca de donde vives, por lo tanto no habr\u00e1 tanta necesidad de desplazarse o recorrer largas distancias<\/strong>\u201d nos aclara el responsable de comunicaci\u00f3n de Too Good To Go.<\/span><\/p>\n[\/et_pb_text][et_pb_text _builder_version=\u00bb3.26.3″ text_text_shadow_horizontal_length=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb text_text_shadow_vertical_length=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_vertical_length_tablet=\u00bb0px\u00bb text_text_shadow_blur_strength=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_blur_strength_tablet=\u00bb1px\u00bb link_text_shadow_horizontal_length=\u00bblink_text_shadow_style,%91object Object%93″ link_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb 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El Pa\u00eds Vasco y Asturias, las comunidades aut\u00f3nomas m\u00e1s activas<\/i><\/b><\/h2>\n
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En Espa\u00f1a, la app ha tenido muy buena acogida en <\/span>grandes ciudades como Madrid, Barcelona y Valencia<\/b>, pero tambi\u00e9n en muchas ciudades del Pa\u00eds Vasco y Asturias. \u201cCreemos que ha tenido m\u00e1s \u00e9xito en estas comunidades aut\u00f3nomas porque all\u00ed hay m\u00e1s conciencia ambiental\u201d. \u201cAdem\u00e1s, el Gobierno Vasco lleva ya algunos a\u00f1os promoviendo desde las administraciones la lucha contra el desperdicio alimentario\u201d asegura Garcia.<\/span><\/p>\n[\/et_pb_text][et_pb_image _builder_version=\u00bb3.26.3″ src=\u00bbhttps:\/\/plataformazeo.com\/wp-content\/uploads\/2019\/08\/Too-good-to-go.jpg\u00bb box_shadow_horizontal_tablet=\u00bb0px\u00bb box_shadow_vertical_tablet=\u00bb0px\u00bb box_shadow_blur_tablet=\u00bb40px\u00bb box_shadow_spread_tablet=\u00bb0px\u00bb z_index_tablet=\u00bb500″ align=\u00bbcenter\u00bb \/][et_pb_text _builder_version=\u00bb3.26.3″ 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A\u00fan as\u00ed no todo han sido tan f\u00e1cil como ahora. \u201cAl principio <\/span>costaba mucho m\u00e1s encontrar establecimientos que se quisieran adherir a la app porque era un concepto muy nuevo.<\/b> La gente no sab\u00eda c\u00f3mo iba a funcionar o si iba a tener buena acogida o ser\u00eda positivo para ellos\u201d. Adem\u00e1s, algunos waste warriors han tenido problemas con algunos establecimientos, que a veces preparaban packs escasos a un precio demasiado elevado.\u00a0<\/span><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=\u00bb1_2″ custom_padding__hover=\u00bb|||\u00bb custom_padding=\u00bb|||\u00bb][et_pb_image _builder_version=\u00bb3.26.3″ src=\u00bbhttps:\/\/plataformazeo.com\/wp-content\/uploads\/2019\/08\/pack-salvado-2.jpg\u00bb box_shadow_horizontal_tablet=\u00bb0px\u00bb box_shadow_vertical_tablet=\u00bb0px\u00bb box_shadow_blur_tablet=\u00bb40px\u00bb box_shadow_spread_tablet=\u00bb0px\u00bb z_index_tablet=\u00bb500″ \/][\/et_pb_column][et_pb_column type=\u00bb1_2″ custom_padding__hover=\u00bb|||\u00bb custom_padding=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb3.26.3″ text_text_shadow_horizontal_length=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb 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\u201cSi vemos que un restaurante est\u00e1 en nuestra app por un objetivo de marketing, en vez de por nuestra misi\u00f3n, que es luchar contra el desperdicio, lo acabamos sacando de Too Good To Go\u201d. \u201cEl o<\/span>bjetivo de esta app no es hacer dinero con los productos<\/b>, -porque al final se iban a tirar-, sino cubrir costes y tener unos peque\u00f1os ingresos\u201d afirma Carlos Garc\u00eda.\u00a0<\/span><\/p>\n[\/et_pb_text][et_pb_text _builder_version=\u00bb3.26.3″ text_text_shadow_horizontal_length=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb text_text_shadow_vertical_length=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_vertical_length_tablet=\u00bb0px\u00bb text_text_shadow_blur_strength=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_blur_strength_tablet=\u00bb1px\u00bb link_text_shadow_horizontal_length=\u00bblink_text_shadow_style,%91object Object%93″ 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Por eso ahora les explican que <\/span>con Too Good to Go \u201ctodos ganan\u201d<\/b>. El usuario recibe alimentos a bajo precio, los establecimientos dejan de desperdiciar comida y atraen a nuevos clientes y sobre todo, se est\u00e1 actuando directamente contra el desperdicio alimentario. <\/span>Salvar comida, implica la reducci\u00f3n de las emisiones GEI, la principal causa del cambio clim\u00e1tico.<\/b><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=\u00bb4_4″ custom_padding__hover=\u00bb|||\u00bb custom_padding=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb3.26.3″ text_text_shadow_horizontal_length=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_horizontal_length_tablet=\u00bb0px\u00bb text_text_shadow_vertical_length=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_vertical_length_tablet=\u00bb0px\u00bb text_text_shadow_blur_strength=\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_blur_strength_tablet=\u00bb1px\u00bb 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Llegan a Espa\u00f1a m\u00e1s apps que luchan contra el desperdicio alimentario<\/i><\/b><\/h2>\n
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A parte de Too Good To Go, en Espa\u00f1a intentan abrirse paso las apps <\/span>\u201cWe Safe Eat\u201d,<\/b> presente en Madrid y Catalu\u00f1a y enfocada a panader\u00edas y pasteler\u00edas, y <\/span>Nice To Eat You, <\/b>que se ha fusionado con la start-up madrile\u00f1a Smart Foodie, y ahora opera en Madrid y Zaragoza. 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Es en la fase final de la cadena alimentaria, <\/span>en los hogares, donde se pierde casi un 50% del total de la comida que se desperdicia<\/b>. Olio es una aplicaci\u00f3n de redistribuci\u00f3n de la comida a nivel local, una aplicaci\u00f3n para compartir comida. El usuario hace una fotograf\u00eda de un yogur que est\u00e9 a punto de caducar y no se vaya a comer, de carne que vaya a tener que tirar porque se va de viaje o bien de unas hortalizas que vaya a desechar, y la sube a la app.\u00a0<\/span><\/p>\nEl primer usuario que se lo pida puede pasar a recogerlo a su casa, por supuesto, sin pagar nada. Con esta app se evita que esta comida sea desperdiciada en la \u00faltima fase y se fomenta la cooperaci\u00f3n y la relaci\u00f3n entre vecinos.\u00a0<\/span><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"
El movimiento ‘waste warriors’, que lucha contra el desperdicio alimentario llega a Espa\u00f1a gracias al impulso de la app Too Good To Go<\/p>\n","protected":false},"author":10,"featured_media":7098,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[142,21,84],"tags":[],"class_list":["post-7078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alimentacion","category-emisiones","category-residuos"],"yoast_head":"\n
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